Showrooming

Speech bubbles for Right and Wrong

“Showrooming” is a fairly new word, and I admit to having showroomed. It’s when you enter a store to research a product, which you then buy online (probably from Amazon). Best Buy is a popular showrooming spot, and their well trained and knowledgeable staff are extra helpful in providing what you need to make an informed purchase…somewhere else.

One store in Australia has started charging people $5 for “just looking.” If they buy something, the $5 is refunded at checkout. The store owner said, “I’m not here to dispense a charity service for [large supermarkets] to make more money.” He’s got a point.

Think it’ll catch on in the USA? Will we have to deposit $5 at the door before entering Big Lots or Dollar General?

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